Shah Rukh Khan’s film ‘Pathan’ is just a few days away from release. There is a huge craze among fans as King Khan is returning to the big screen after four years. Undoubtedly, from producer Aditya Chopra to Shah Rukh, many things are at stake for the film Pathan. Shahrukh’s film has not been a superhit for a long time. Four films of Aditya’s company Yash Raj Films have flopped after the Corona epidemic, including ‘Bunty Aur Babli 2’, ‘Jayesh Bhai Jord’, ‘Samrat Prithviraj’ and ‘Shamshera’. If we talk about statistics, the craze of Pathan increased a lot during the release of the song ‘Besaram Rang’, but the audience did not like the trailer of the film that much.
Although the teaser of ‘Pathan’ has been viewed 70 million times, its first song ‘Besharam Rang’ has been viewed 220 million times. The second song of ‘Jhume Jo’ has been viewed 125 million times. While the trailer has been viewed only 50 million times. Experts in the film industry argue that the audience has become more sensible in recent times.
Now everything will depend on the theme of the film. If successful, the film will set a new record for the five-day weekend. But if it does not run, its performance will be limited only till the end of the first week. Pathan will compete with the earnings of Hrithik Roshan and Tiger Shroff starrer ‘War’, Aditya Chopra’s previous Spy Universe film from 2019 which earned Rs 53 crore on its first day.
Why can ‘Pathan’ become a hit?
The fans of Shahrukh Khan, who returned to the big screen after four years, are booking tickets for their favorite star. King Khan took a break from the film world after the 2018 film ‘Zero’ flopped. This year he is making a comeback with three films ‘Pathan’, ‘Jawan’ and ‘Donkey’. Shahrukh’s films have been doing good business abroad since the beginning. Pathan has set a new record of advance bookings abroad as well.
In the era of social media, the reach of any film among the youth is measured by its YouTube views. In this context, the song ‘Besram Rang’, the first released song of Shahrukh’s film ‘Pathan’, got a lot of buzz. Although there was a lot of controversy about this song, due to this reason, this song has created a new record of 220 million views on YouTube. Due to this, people who are not interested in the film came to know that Shahrukh’s film is coming.
Pathan’s ‘Besharam Rang’ song has definitely got a lot of buzz. But due to the bold style of Deepika Padukone, this song was not liked by all the audience in the family category. Along with this, it is also likely to suffer some losses due to the trend of boycotting the film.
Shah Rukh has been in controversy due to his statements in media interviews or press conferences before the release of several films. Because of this, along with King Khan, his films also suffered losses at the box office. Perhaps to avoid these controversies, this time Shah Rukh did not do any kind of interview or press conference before the release of his film Pathan.
Patriotic films have always done good business at the Hindi box office. In the film Pathan, Shahrukh is playing the role of an Indian intelligence spy. What is special is that this film is a part of Aditya Chopra’s spy universe. Under this, he will bring his previous films ‘Tiger’ and ‘War’ heroes Salman Khan and Hrithik Roshan in his undercover spies in his upcoming film. Salman is also rumored to be seen in the role of Tiger in Pathan.
Along with Hindi, Pathan, which is going to be released in Tamil and Telugu as well, the producers have made full preparations to reach the fans of Shahrukh Khan in South India as well. The Telugu trailer of the film has been released by Telugu superstar Ram Charan, while Tamil superstar Thalapathy Vijay has released its trailer. SS Rajamouli is also supporting this film. Apart from this, Shahrukh has also promoted his film on Telugu TV channels.
What is the risk of flop?
Shah Rukh Khan is the superstar of Bollywood. But it has been a long time since he failed to prove his mettle at the box office. His last Rs 200 crore film ‘Happy New Year’ was released in 2014, about 9 years ago. His subsequent films Dilwale, Fan and Raees did not do much business at the box office. On the other hand, even Jab Harry Met Sejal and Zero could not enter the 100 crore club.
The trailer of the film Pathan has been viewed five million times on YouTube so far. The trailer of Karthik Aaryan’s film Shahzada, which was released after this, has been viewed 6.5 million times so far. While that film is a remake of Allu Arjun’s Telugu film. Due to the use of heavy VFX in Pathan’s trailer, many have criticized it on social media. It is believed that the audience did not like the trailer of the film as expected.
Pathan’s ‘Besharam Rang’ song has definitely got a lot of buzz. But due to the bold style of Deepika Padukone, this song was not liked by all the audience in the family category. Along with this, it is also likely to suffer some losses due to the trend of boycotting the film. Even earlier, many of Shahrukh’s earlier films failed at the box office due to boycotts by various organizations.
Shahrukh, who has been ruling the box office for decades, is considered the king of romance. But in the film Pathan, he is making a comeback in an action avatar. Experts in the film world say that Shahrukh has no match for romance even today. But if he is seen acting on the big screen, he will definitely be compared with the young stars of Bollywood as well as the superstars of South cinema. Thus the competition is tough.
Pathan’s budget is said to be around 250 crores. It will have to earn more than 300 crores to be a hit at the box office. Last year, after Corona, the films of all the big stars of Bollywood could not do anything special. Now Shahrukh will have to earn at least Rs 36 crore on the first day of last year’s Ranbir Kapoor’s film ‘Brahmastra’ to maintain his superstar status.
